CellZapp - Powering SMS 2.0 Engagement

SMS Commands

SMS commands represent the various applications/features that are available to engage users via the zappatap platform. In order to greatly simplify user interaction, SMS Pages are deployed as described on the zapptap page.

A demo of the SMS service has been set-up (available only in India). The example below represents an interaction type:

Send tap new to 9845315868. You will get a zapp back. It will have this form:

myzapp poll 6 Symonds is not the same anymore a)yes b)no

In this zapp:
Myzapp is the creator (this is their alias)
The zapp type is Poll
6 is the zappcount and you will need it for replying and other commands
Poll Question is “Symonds is not the same anymore”
Poll Answer options are: “a)yes b)no”

How to reply/respond:
Hit the reply button on your phone.
Now enter “tap 6 a” or “tap 6 b” depending on your answer choice and Send. You are done. You will receive a success message via SMS.

You can also comment to a zapp:
Hit the reply button on your phone.
Now enter “tap comment 6 <your comment>” and then Send. You are done. (Ex: “tap comment 6 I dont care about Symo”)

List of applications/features sorted into Popular and Advanced buckets.

SMS COMMANDS	FEATURE DESCRIPTION
Popular – Get zapps, Respond/Comment, Get Results
tap new	get newest zapps from all categories
tap new <category>	get newest zapps from <category>
tap hot	get hottest zapps from all categories
tap hot <category>	get newest zapps from <category>
tap <zappcount> <answer option>	reply to a poll or trivia zapp with your answer option
tap comment <zappcount> <message>	comment to a poll, trivia or shout zapp with your message (Note: you can also comment to another users comment with the same command and hence created a conversation thread)
tap result <zappcount>	get latest stats on a poll (public or private) – if a zapp is interesting, save it and then you will have the zappcount using which you can get updated results
Popular – Create Public zapps
tap poll <category> <question> a) <a1> b) <a2> c) <a3>	create poll (Note: If you do not include category the zapp will go into an “all” category.)
tap trivia <category> <question> a) <a1> b) <a2> c) <a3> Correct <a/b/c>	create trivia (Note: If you do not include category the zapp will go into an “all” category.)
tap shout <category> <message>	create shout (Note: If you do not include category the zapp will go into an “all” category.)
Note: zapps created by users are also visible on the web and mobile application on the My zapps page.
Popular – Create Private zapps and send to mobile #s
tap poll <question> a) <a1> b) <a2> c) <a3> (<mobile#1>, <mobile #2>…)	create private poll and send to some mobile #s, as in tap poll India will beat NZ a) yes b) no (9845739809, 9834628716)
tap trivia <question> a) <a1> b) <a2> c) <a3> Correct <a/b/c> (<mobile#1>, <mobile #2>…)	create private trivia and send to some mobile #s
tap shout <message> (<mobile#1>, <mobile #2>…)	create private shout and send to some mobile #s
Note: Private zapps are also visible to users on the web and mobile application on the Shared zapp page.
Popular – Block Private zapps or Forwarded/Shared/SMSed Public zapps
tap block <zappcount>	blocks the user who created and sent you the zapp from sending you any more private zapps (this can also be used to block a user from forwarding/sharing a public zapp with you or a user who sent you a public zapp via SMS from the web) (Note: a private zapp or zapp shared/forwarded to you will say “Your friend….” – and the zappcount is available on the zapp you received)
tap blockzapp <zappcount>	blocks SMS updates when people comment on a private zapp thread that you are part of
Popular – Help
tap category	get a list of categories
tap zappid	get your zappid
tap help	get a list of commands
Advanced – Create Group
tap group <groupname> <mobile#1>, <mobile #2>…	create a group with mobile numbers or add members to an existing group (if mobile# exists it is ignored and if not it is added to group)
tap mygroups	get list of all groups you have created
tap list group <groupname>	get list of all members within a specific group
tap group remove <groupname> <mobile#1>, <mobile #2>…	remove users from an existing group – if mobile# exists it is ignored and if not it is added to group
(Note: It is easier to create/manage groups on the web and then use these for SMS play. It is also possible to upload your mobile phone contacts to the web once you download our application on your mobile phone - and to then create groups of your contacts.)
Advanced – Create private zapps and send to group/s
tap poll <question> a) <a1> b) <a2> c) <a3> (<groupname1>, < groupname2>…)	create private poll and send to some groups
tap trivia <question> a) <a1> b) <a2> c) <a3> Correct <a/b/c> (<groupname1>, < groupname2>…)	create private trivia and send to some groups
tap shout <message> (<groupname1>, < groupname2>…)	create private shout and send to some groups
Advanced – Subscribing to users
Note: Subscribing to another user means that every time that user creates a Public zapp (via the web, SMS or application), you will receive an SMS with that zapp included and you can then respond/comment to it. The idea is that you can subscribe to your friends or users who you find interesting or premium zapp users who may have rewards tied to their zapps.
tap subscribe <zappcount>	subscribe to the creator of the zapp – the zappcount is available on the zapp you received
tap subscribe <alias>	subscribe to a specific alias (Note: this is used when you know a users’ alias – ex: your friends)
tap stop <zappcount>	stops subscription from a specific user (the creator of that specific zapp)
tap stop	stops all subscriptions
Advanced – Forward
tap forward <zappcount> <mobile#1>, <mobile#2>, ..	forward a zapp to other users by entering their mobile #s (Note: forward command only works with public zapps and is similar to the Share feature on the mobile application)
tap forward <zappcount> <groupname>	forward a zapp to other users in a group (Note: this command assumes you have set-up a group – see advanced commands below)