twextter
CellZapp’s twextter application enables Twitter users to create tweets with text-like interactivity. Twitter users can create poll, trivia and rate tweets using a simple web form available at twextter.com.
This application is available to all Twitter users but has been specifically created with brands (and agencies that manage their campaigns) in mind. SMS customization services are also available for brands that would like to integrate their Twitter activity with branded short or long codes. CellZapp integrates with our clients’ SMS vendor of choice to deploy these custom solutions.
Value Proposition
(1) Create interactive text-like tweets.
(2) Connect your Twitter activity with your branded mobile #/SMS campaigns.
(3) Generate revenue from premium short codes.
Use Case Example
A sample use case that describes how twextter can be used to run SMS contests/campaigns on Twitter is shown in the slides below (check out in full screen mode). This use case demonstrates the power of Twitter's SMS infrastructure and how it can be leveraged to create an easy and low cost on-ramp for SMS marketers.